VOLVO are hoping to banish any memories of its saloons being boxy forever after it revealed earlier this week that its newest model is covered in coupe curves.
The Swedish firm unveiled the latest generation of its S60 saloon today at this year's Geneva Motorshow, and is hoping to beat BMW, Mercedes and Audi at their own game with a blend of sensual curves and the brand's longstanding reputation for strong performances in safety tests.
“In its overall shape, the all-new S60 is a coup; sportier and more distinct than any previous Volvo. In its design, it promises excellent driving characteristics, even before you get behind the wheel,” said a spokesman for the company this week.
“To deliver the highest levels of driving enjoyment, the chassis team have refined every single detail that influences a cars driving properties and fine-tuned the driving experience to offer the most dynamic ride ever seen before on a Volvo.”
Volvo says the S60, which replaces the previous model, introduced in 2000, is a coupe rather than a saloon, and has been fine-tuned on some of Britain's oldest Roman roads to make sure the driving experiences is as capable as its sportier new styling suggests.
It also comes with the company's latest in a long line of safety innovations, including Pedestrian Detection with Full Auto Brake, an optional system which uses radar cameras to spot pedestrians and give the driver a helping hand in emergency braking situations.
Prices for the new S60 are yet to be announced, but are expected to be at similar levels to the outgoing model when it arrives in UK showrooms later this year.
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