France March 2013

2013 Renault Zoe with some sensible alloys 

Zoe Edition

With a record 1.734 sales and 1,12% share, two thirds of it (1.089) belonging to the new Zoe, the french EV market steps up for another record year, a greater achievement considering that the overall market is declining 16%.

We have to question how high will the new french supermini have to get to be considered a sales success, in my view 500 sales/month would be a minimal number, 1.000 would be good and anything above 1.500 would be a resounding hit for Renault.

In a distant second was Zoe's utilitarian cousin, the Kangoo ZE at a stable 319 sales, with the Alliance cousin Nissan Leaf achieving third place, reaching the hundreds threshold for the first time since October.

Down the ranking there are many models suffering from the arrival of Renault's new Zoe, like the I-Miev triplets (C-Zero down 86%, iOn - 11% and the I-Miev is still at zero in '13), Bolloré (-80%), Mia Electric (-37%) or even their own Renault's Fluence ZE (-95%).

Pl    France   Mar'13   YTD'13 March'12   13 vs '12
1 Renault Zoe 1.089 1.599       N/A        N/A
2 Renault Kangoo ZE 319 1.051                 a)          a)
3 Nissan Leaf 101 224          95     6,32%
4 Bolloré Blue Car 50 158        261  -80,84%
5 Renault Twizy 58 133           a)          a)
6 Smart Fortwo ED 45 115            0           -
7 Mia Electric 22 79            35  -37,14%
8 Peugeot iOn 38 69          34    11,76%
9 Opel Ampera 5 27             a)                 a)
10 Citröen C-Zero 3 22          22      -86,36%
11 Chevrolet Volt 1 6         a)           a)
12 Fisker Karma 1 6         a)           a)
13 Renault Fluence ZE 1 5          20   -95,00%
14 Tesla Roadster 1 1                   0           -
15 Mitsubishi I-Miev 0 0            1    -100,00%
      TOTAL 1.734 6.990           468   270,51%

a) Data not available

Source: Automobile Propre, Manufacturers




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