Europe February 2015

R240, the new (And cheaper) Zoe will help spur sales (even) further

Zoe Edition

With some 8.200 units, the European EV market continues to post significant growth rates, sales were up 57% regarding the same month last year, so the 120K target for 2015 might be already small...Let's see how the next months develop.

Looking at the models ranking, the Outlander PHEV continues sovereign, being the only model to reach the four-digit area (1.184 units), while the Renault Zoe is back at good performances (979 sales), winning the Monthly Best-Selling Pure Electric car, ahead of the e-Golf (970 units) and the Nissan Leaf (740 units, worst performance since March '13).  In Fifth we get the BMW i3, a return to form after a poor January.

Pl	Model	Sales
1	Mitsubishi Outlander PHEV	1.184
2	Renault Zoe	979
3	Volkswagen e-Golf	975
4	Nissan Leaf	740
5	BMW i3	602

Looking at the YTD ranking, the headline news is the Golf GTE losing three positions to #5, while its premium cousin, the Audi A3 e-Tron is on the rise, climbing two positions to #9.

But changes didn't stopped there, in the second half of the ranking, the Renault Kangoo ZE recovered some pulse and raised three positions to #13, still far from the #8 won last year, but enough to get away from its closest competitor on the LCV trophy, the #17 Nissan e-NV200.

Looking at the brands ranking, Volkswagen continues firm in the leadership, with 23% share, followed by Mitsubishi (19%), while Renault is recovering ground, it's now Third with 13% share.

Pl	Europe	Feb.	2015	%	'14Pl
1	Mitsubishi Outlander PHEV	1.184	3.169	18	1
2	Volkswagen e-Golf	975	2.053	11	9
3	Nissan Leaf	740	1.749	10	2
4	Renault Zoe	979	1.695	9	3
5	Volkswagen Golf GTE	527	1.560	9	22
6	Tesla Model S	577	1.139	6	4
7	BMW i3	602	1.118	6	5
8	Volvo V60 Plug-In	377	852	5	7
9	Audi A3 e-Tron	572	814	5	19
10	Volkswagen e-Up!	238	507	3	6
11	Smart Fortwo ED	156	466	3	10
12	Porsche Cayenne Plug-In	156	393	2	28
13	Renault Kangoo ZE	200	330	2	8
14 15 16 17 18 19 20	BMW i8 Kia Soul EV Renault Twizy Nissan e-NV200 Bolloré Blue Car Peugeot iOn Mitsubishi I-Miev	128 78 136 113 59 66 39	310 302 263 211 179 143 141	2 2 1 1 1 1 1	15 23 11 12     13 21 17
	TOTAL	8.176	17.940