SUBARU COLLECTS BEVY OF AWARDS AT CHICAGO AUTO SHOW

Bolstering its tremendous seven-year sales growth, Subaru’s product line-up is also receiving strong recognition: at the 2015 Chicago Auto Show the company collected no less than four separate awards for its products. 

Subaru won the 2015 Kelley Blue Book 5-Year Cost to Own Award for the Brand category. These awards are based on Kelley Blue Book’s 5-Year Cost to Own data for new cars for the initial five-year ownership period. 

Motorweek awarded the all-new 2015 Legacy its Drivers' Choice Award for Best Family Sedan. Each year, MotorWeek editorial staff selects the best models in a variety of lifestyle categories ranging from family sedan to luxury car, to large utilities and pickups. From that group, an overall best of the year is chosen. 

U.S. News and World Report gave Subaru its 2015 Best Wagon for the Money award for the best-selling Outback. To find the award winners, U.S. News combines the average price paid from TrueCar, Inc. and five-year total cost of ownership data from Vincentric, LLC with their rankings data. The U.S. News rankings are based on the opinion of the automotive press about a car's performance, interior features and interior comfort, along with reliability and safety ratings.

Consumer Guide® Automotive awarded the Subaru BRZ with a “Best Buy Award” in the Sporty/Performance Car category. This is the second consecutive win for the BRZ in the category. Editors of Consumer Guide® Automotive test drive more than 150 new vehicles each year and select the top ones in each class as Best Buys. A vehicle does not become a Best Buy based solely on objective ratings; it also has to distinguish itself as being a good dollar value compared to others in the class.

The awards given to the Legacy model in particular cap a strong launch for the all-new 2015 model which has earned attention from media writers for its much improved interior, entertainment and connectivity, as well as improved ride and handling. Further to its status as an IIHS Top Safety Pick, Legacy was also named "Best Car to Buy 2015" By The Car Connection and “Best New/Redesigned Car $25,000-$30,000” in Kiplinger’s Personal Finance Top Picks for 2015.

In January 2015, Subaru recorded a 24 percent increase over January 2014. These results continue the company’s sales momentum from 2014 where Subaru achieved six consecutive years of record sales and exceeded 500,000 annual sales – a first in company history. 

All seven 2015 Subaru models have Insurance Institute for Highway Safety (IIHS) awards – two with Top Safety Pick and five with Top Safety Pick+ including the Forester, Legacy, Outback, Impreza, and XV Crosstrek, when equipped with optional EyeSight® Driver Assist Technology. In January, Subaru also earned Kelley Blue Book’s prestigious 2015 Best Resale Value Brand Award and three vehicle segment awards – Compact Car Category: 2015 Subaru Impreza; Sporty Compact Car Category: 2015 Subaru WRX; and Mid-Size Car Category: 2015 Subaru Legacy. 

SUBARU REPORTS 45 PERCENT INCREASE IN SALES AND BEST EVER MONTH IN COMPANY HISTORY

• August sales of 41,061 marks best-ever sales month for Subaru
• Subaru also reported best-ever month for Forester and best-ever August for Impreza, and BRZ models

Cherry Hill, N.J. -  Subaru of America, Inc. today reported the best sales month in company history: 41,061 vehicle sales for the month of August, a 45 percent increase over August 2012. Year-to-date sales for Subaru total 281,652 – 29.3 percent higher than the same period in 2012. The company is on track to achieve its fifth-consecutive year of sales increases.

With 13,163 vehicles sold, August was the best-ever sales month for the Forester model. Sales for Impreza and BRZ reached 6,784 and 868 respectively, representing record-high August sales for both vehicle lines.

“These sales milestones are the result of hard work, dedication and unwavering commitment to serving our customers and working cooperatively with our retail organization,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc.

Carline	Aug-13	Aug-12	% Chg	Aug-13	Aug-12	% Chg
	MTD	MTD	MTD	YTD	YTD	YTD
Forester	13163	6956	89.2%	73752	50505	46.0%
Impreza	6784	4719	43.8%	41951	49130	-14.6%
Impreza WRX	1235	681	81.4%	12259	8450	45.1%
Legacy	3954	3872	2.1%	30504	31465	-3.1%
Outback	10163	11285	-9.9%	81930	74621	9.8%
Tribeca	137	157	-12.7%	1131	1399	-19.2%
BRZ	868	623	39.3%	5642	2210	155.3%
XV Crosstrek	4757	n/a	n/a	34483	n/a	n/a
TOTAL	41061	28293	45.1%	281652	217780	29.3%

“August was our best-ever with demand strong across all models. Significant to our success this year is more than half our sales are to people new to Subaru,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. “More and more people are recognizing our core brand attributes of longevity, safety, versatility and adventure.”

About Subaru of America, Inc. 
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com.

SUBARU REPORTS RECORD-HIGH JULY SALES

Company posts best-ever July sales for the Forester, Outback and Impreza models
Subaru sales continue to grow at record pace

2014 Subaru Forester

 Subaru of America, Inc. today reported 35,994 vehicle sales for the month of July, a 43 percent increase over July 2012. The company also posted best-ever July sales for the Forester, Outback and Impreza models. Year-to-date sales for Subaru total 240,591 – 27 percent higher than the same period in 2012.

July sales for Forester reached 9841, 52 percent higher than July 2012. Outback and Impreza monthly sales also increased 23 percent and 12 percent, respectively, over July 2012.

“Subaru sales have been on the rise for the past five years and we are excited to have achieved another record,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc.

Carline	Jul-13	Jul-12	% Chg	Jul-13	Jul-12	% Chg
	MTD	MTD	MTD	YTD	YTD	YTD
Forester	9841	6453	52.5%	60589	43549	39.1%
Impreza	5614	4553	23.3%	35167	44411	-20.8%
Impreza WRX	1471	925	59.%	11024	7769	41.9%
Legacy	3142	3321	-5.4%	26550	27593	-3.8%
Outback	10456	9282	12.7%	71767	63336	13.3%
Tribeca	128	151	-15.2%	994	1242	-20%
BRZ	706	498	41.8%	4774	1587	200.8%
XV Crosstrek	4636	n/a	n/a	29726	n/a	n/a
TOTAL	35994	25183	43%	240591	189487	27%

“At our current pace, selling 400,000 vehicles in 2013 is certainly within reach,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.