Subaru Starlink™ Adds Stitcher to In-Vehicle Entertainment

Subaru of America, Inc. announced that owners of Subaru models equipped with SUBARU STARLINK™ in-vehicle technology can now enjoy a fully integrated Stitcher experience in their vehicle. Stitcher is the leader in on-demand news, sports, and entertainment audio programming with access to more than 40,000 radio shows, live radio stations and podcasts from sources including CNN, Fox, NPR, CBS, AP, The Wall Street Journal and many more. Stitcher is powered by Deezer, the leading music streaming service with over 16 million users in over 180 countries.

Subaru owners can access Stitcher and control their listening easily and safely via their vehicle’s dashboard display, when connected to an iOS or Android based smartphone with the SUBARU STARLINK app installed. The cloud-based system allows for easy integration of Stitcher services and lets listeners create a playlist of their favorite shows, always up to date with the latest episode, and enjoy personalized recommendations based on their listening habits. SUBARU STARLINK is unique in that new partners can be integrated into the app and customers enjoy the benefits immediately, with no software updates required.

SUBARU STARLINK is the company’s in-vehicle platform that provides hands-free connectivity, entertainment and safety services to vehicle occupants. STARLINK in-vehicle technology puts news, food, weather, music, podcasts, audio books, and other multimedia content into the vehicle and at the occupant’s fingertips. 

“We aim to provide the best and most relevant content for our customers and we are excited to add a great partner like Stitcher to SUBARU STARLINK,” said Alan Bethke, vice president of marketing, Subaru of America, Inc. “By downloading the free SUBARU STARLINK app, our customers can seamlessly integrate the capability of a smartphone into the vehicle so that hand-held phones may be safely stowed while driving.” 

“People have been listening to radio in their car for almost a hundred years but in that time little has been done to improve upon the content,” said Tyler Goldman, Chief Executive Officer North America, Deezer. “Stitcher is focused on bringing the future of news, entertainment and music to the driving experience and super serving listeners with a personalized lean back experience with car manufacturers like Subaru, which is embracing out-of-the-box thinking.”

The SUBARU STARLINK app delivers many entertainment options by pushing content like iHeartRadio®, calendar, news, and other applications automatically. Premium multimedia content includes audiobooks and applications like iHeartRadio® and Stitcher™. These capabilities are available on 2015 Legacy, 2015 Outback, 2015 Impreza, 2015 XV Crosstrek, and 2015 XV Crosstrek Hybrid models. Various SUBARU STARLINK updates including Sirius XM Connected Vehicle Services and AT&T 4G LTE network capability, for improved connectivity, will be featured in select 2016 Subaru models.

About Deezer
Deezer is the first truly global on-demand audio provider, offering a digital music streaming service in more than 180 countries, with 16 million monthly active users and 6 million paid subscribers worldwide. Deezer is at the forefront of a streaming revolution, allowing fans instant access to the largest music catalogue in the world, with more than 35 million songs and 30,000+ radio channels on any device. Combining the best of man and machine, Deezer's global editorial team searches for the best music around the world and its algorithmic recommendations help fans discover music they will truly love. Deezer is available on your favorite device, including smartphone, tablet, PC, laptop, home sound system, connected car or smart TV. 

Launched in 2007, Deezer is a privately held company, headquartered in Paris with offices in San Francisco and around the world. Deezer is also available in the U.S. via Bose and Sonos audio systems. Deezer is currently available as a free download for iPhone, iPad, Android and Windows devices or on the web athttp://www.deezer.com globally outside the US. In the fall of October 2014 Deezer acquired leading on-demand talk radio service Stitcher. For the latest news, and official Deezer images go to Deezer.com/company/press.

Kupper Subaru Earns Subaru of America 2014 Subaru Stellar Care Award

- Award Recognizes Dealer Excellence in Customer Service –


Kupper Subaru of Mandan, N.D. joins an elite group to receive the prestigious 2014 Subaru Stellar Care Award from Subaru of America.

Christian VanFaasen, Subaru of America District Sales Manager, MSP District 01, presented the award to the dealership.
Kupper Subaru Dealer, Bob Kupper, accepts the
Stellar Care Award from Christian VanFaasen,
Subaru of America District Manager, MSP District 01
 

The Subaru Stellar Care Award recognizes Kupper Subaru’s dedication to delivering an outstanding customer experience. To earn the prestigious award, Subaru retailers must achieve a defined list of performance measures by year’s end.  These performance measures are only achieved by Subaru retailers who take customer handling to the highest level. The Stellar Care program focuses on delivering an excellent ownership experience to Subaru customers. The program is all about developing positive, long-term relationships with Subaru customers and is a fundamental part of daily business for a Subaru retailer. Kupper Subaru is among the less than 40% of MSP Zone retailers to achieve Stellar Care.

Achieving this highly coveted award requires truly exceptional dedication and Subaru dealers must devote significant time and resources to the customer experience throughout the year. Performance measures for the program range from participation in all customer-focused Subaru programs to maintaining a customer-friendly, inviting facility. Dealers must also achieve outstanding satisfaction scores for all key areas in Sales and Service and demonstrate outstanding performance in Customer Loyalty.
 
“We are honored to have achieved the criteria needed to receive the highest award from Subaru of America,” stated Bob Kupper, Dealer of Kupper Subaru. “It wouldn't be possible without our great customers and staff that we’re able to be among the most elite Subaru dealerships in the country.”

Kupper Subaruis located at 805 East Main Street in Mandan. For more information, the dealership can be contacted at 701-663-8223 or at www.kupper-subaru.com.
SUBARU DEBUTS NEW STARLINK CONNECTIVITY SYSTEM AT THE NEW YORK INTERNATIONAL AUTO SHOW

SUBARU DEBUTS NEW STARLINK CONNECTIVITY SYSTEM AT THE NEW YORK INTERNATIONAL AUTO SHOW

Subaru of America, Inc. announced that it will display its new Subaru STARLINK system for the first time at the New York International Auto Show. 

A prototype of the new technology will be displayed on a 2016 Subaru Forester and at a STARLINK kiosk on the Subaru show stand. STARLINK is the Subaru in-vehicle platform that provides hands-free connectivity, entertainment and safety services to vehicle occupants. STARLINK, coming soon with built-in AT&T 4G LTE capability, will deliver features provided by Sirius XM Connected Vehicle Services including stolen vehicle recovery, automatic collision notification, remote vehicle services such as lock/unlock via a smartphone device and monthly diagnostic reports. STARLINK will be available in select 2016 model year Subaru vehicles starting later this year. 

“The Subaru STARLINK technology is the next step in vehicle connectivity for Subaru,” said Alan Bethke, vice president of marketing, Subaru of America, Inc. “There is a new emphasis from consumers for improved connectivity in their vehicles. This system allows Subaru to deliver new levels of safety and security services, giving our customers added peace of mind.” 

The system features a compact and easy to use interface with just two buttons to provide around the clock access to a STARLINK advisor who can provide help in an emergency or call for roadside assistance. STARLINK is also designed to work seamlessly with the in-car head unit to tap into nearly unlimited entertainment apps such as Pandora®, iHeartRadio® and Aha™. It also displays texts and allows the driver to use voice commands for music and navigation system and can deliver live traffic alerts. 

Safety is a Subaru hallmark and STARLINK is designed to provide such services as automatic collision notification in the event of an airbag deployment, which puts you in contact with a STARLINK advisor who can direct the appropriate responders. It also allows for assistance in a non-crash emergency simply by pressing the SOS button. 

Enhanced roadside assistance is available using the STARLINKs GPS system to pinpoint the exact vehicle location. Subaru STARLINK also allows for a vehicle diagnostic system that automatically checks 14 critical vehicle systems and sends an email alert in the event of an issue. It can also direct the driver to the nearest Subaru service provider and sends a monthly vehicle health report via email.

Visit us at Kupper Subaru in Mandan to learn more about STARLINK.

SUBARU COLLECTS BEVY OF AWARDS AT CHICAGO AUTO SHOW

Bolstering its tremendous seven-year sales growth, Subaru’s product line-up is also receiving strong recognition: at the 2015 Chicago Auto Show the company collected no less than four separate awards for its products. 

Subaru won the 2015 Kelley Blue Book 5-Year Cost to Own Award for the Brand category. These awards are based on Kelley Blue Book’s 5-Year Cost to Own data for new cars for the initial five-year ownership period. 

Motorweek awarded the all-new 2015 Legacy its Drivers' Choice Award for Best Family Sedan. Each year, MotorWeek editorial staff selects the best models in a variety of lifestyle categories ranging from family sedan to luxury car, to large utilities and pickups. From that group, an overall best of the year is chosen. 

U.S. News and World Report gave Subaru its 2015 Best Wagon for the Money award for the best-selling Outback. To find the award winners, U.S. News combines the average price paid from TrueCar, Inc. and five-year total cost of ownership data from Vincentric, LLC with their rankings data. The U.S. News rankings are based on the opinion of the automotive press about a car's performance, interior features and interior comfort, along with reliability and safety ratings.

Consumer Guide® Automotive awarded the Subaru BRZ with a “Best Buy Award” in the Sporty/Performance Car category. This is the second consecutive win for the BRZ in the category. Editors of Consumer Guide® Automotive test drive more than 150 new vehicles each year and select the top ones in each class as Best Buys. A vehicle does not become a Best Buy based solely on objective ratings; it also has to distinguish itself as being a good dollar value compared to others in the class.

The awards given to the Legacy model in particular cap a strong launch for the all-new 2015 model which has earned attention from media writers for its much improved interior, entertainment and connectivity, as well as improved ride and handling. Further to its status as an IIHS Top Safety Pick, Legacy was also named "Best Car to Buy 2015" By The Car Connection and “Best New/Redesigned Car $25,000-$30,000” in Kiplinger’s Personal Finance Top Picks for 2015.

In January 2015, Subaru recorded a 24 percent increase over January 2014. These results continue the company’s sales momentum from 2014 where Subaru achieved six consecutive years of record sales and exceeded 500,000 annual sales – a first in company history. 

All seven 2015 Subaru models have Insurance Institute for Highway Safety (IIHS) awards – two with Top Safety Pick and five with Top Safety Pick+ including the Forester, Legacy, Outback, Impreza, and XV Crosstrek, when equipped with optional EyeSight® Driver Assist Technology. In January, Subaru also earned Kelley Blue Book’s prestigious 2015 Best Resale Value Brand Award and three vehicle segment awards – Compact Car Category: 2015 Subaru Impreza; Sporty Compact Car Category: 2015 Subaru WRX; and Mid-Size Car Category: 2015 Subaru Legacy. 

SUBARU BRAND EARNS TOP HONORS IN KELLEY BLUE BOOK 2015 BEST RESALE VALUE AWARDS

Subaru Earns Best Resale Value Brand and Three Vehicle Segment Awards for 2015


Smart ultra-practicality combined with one of the best
 low-traction all-wheel-drive systems around wins fandom
 with new-car buyers and when resale time comes.
Kelley Blue Book, the leading provider of new and used vehicle information, has announced that Subaru has won its prestigious 2015 Best Resale Value Brand Award. In addition, Subaru has an impressive three models that have won 2015 Best Resale Value Awards in their respective categories:

Compact Car Category: 2015 Subaru Impreza
Sporty Compact Car Category: 2015 Subaru WRX
Mid-Size Car Category: 2015 Subaru Legacy

The Best Resale Value Awards recognize 2015 model-year vehicles for their projected retained value through the initial five-year ownership period. Since depreciation (or loss of value) is typically a car-buyer’s primary expense during ownership, these awards, like all of KBB.com’s new- and used-vehicle information, are designed to help consumers make more informed car-buying decisions.

“We are proud to receive 2015 Best Resale Value Brand recognition, as well as multiple segment honors from Kelley Blue Book’s analysts,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “These awards underscore the inherent value in Subaru vehicles, value that stems from our class-leading safety, reliability and durability.” Kelley Blue Book’s Best Resale Value Awards are in their 13th year and are based on projections from the Kelley Blue Book® Official Residual Value Guide. Kelley Blue Book® Residual Values are established by experienced automotive analysts that review statistical models built upon millions of transactions. Vehicles that earn the highest five-year residual values, expressed as a percentage of their original Manufacturer’s Suggested Retail Price (MSRP), are selected for these prestigious awards. Low-volume vehicles and vehicles with an MSRP of more than $60,000 are excluded from award consideration, except in the plug-in vehicle, luxury and high-performance categories.

For more information about Kelley Blue Book’s Best Resale Value Awards, please visit http://www.kbb.com/new-cars/best-resale-value-awards/. 

SUBARU ANNOUNCES XV CROSSTREK SPECIAL EDITION

- Limited edition production model with 1,000 units
- Based on 2.0i Premium trim
- New exterior color Sunrise Yellow
- Priced at $25,290

Subaru of America, Inc., which has posted record-breaking sales every year for the past six years, today announced the introduction of the 2015 XV Crosstrek Special Edition. The Special Edition will be limited production of 1,000 models arriving into retailers in Spring 2015. Based on the well-equipped 2.0i Premium trim, the Special Edition is priced at $25,290 (plus $850 d&d).

The versatile, fun-to-drive XV Crosstrek combines bold five-door design, a highly capable chassis, best-in-class fuel economy and in-demand multimedia features. Standard Symmetrical All-Wheel Drive, high ground clearance (8.7 inches), 17-inch alloy wheels and ample room for passengers and cargo make the Subaru XV Crosstrek a high-capability crossover. It is one of the most fuel-efficient all-wheel-drive crossover utility vehicles in America, delivering 34-mpg EPA-estimated highway fuel economy. The XV Crosstrek small SUV has been a strong seller since its introduction in 2012 and is now Subaru’s third best selling model.

For 2015, the Special Edition joins the XV Crosstrek line which includes the 2.0i base trim, 2.0i Premium, 2.0i Limited and the XV Crosstrek Hybrid.

Based from the 2.0i Premium trim, the Special Edition adds STARLINK™ Multimedia audio system. The STARLINK 7.0” system works through 7-inch touch screen display with multi-touch control that offers swipe and scrolling gesture control. This system offers 6-speaker audio and all of the features of the base system plus voice-activated controls; SiriusXM® Satellite Radio (subscription required); a vehicle information display; SMS text messaging, iTunes® Tagging capability and dual USB ports.

The Subaru XV Crosstrek looks the part of a rugged crossover and backs up its appearance with proven Subaru capability. Black side- and wheel-arch cladding, rocker spoiler and roof rails provide a rugged contrast to the body color. The raised ride height, body-color roof spoiler and unique-design 17-inch wheels bolster the Subaru XV Crosstrek model’s go-anywhere stance and attitude. Dark-tint privacy glass is standard.

Additional features on the XV Crosstrek Special Edition include Power Moonroof, exclusive Sunrise Yellow exterior with body color foldable mirrors with integrated turn signals along with blackened headlight bezels. As standard, the Special Edition offers Keyless Access with Push-Button Start as well as Pin Code Access, leather-wrapped shift lever handle and steering wheel.

With raised four-wheel independent suspension, the model’s 8.7 inches of ground clearance is higher than most other crossovers and even some dedicated SUVs, yet the XV Crosstrek offers a comfortably low step-in height. High-strength suspension components improve agility, and hydraulic engine mounts help to damp out vibration. The double-wishbone rear suspension helps to enhance the blend of ride comfort, straight-line stability, handling agility and vehicle response.

Available exclusively with Subaru’s Continuously Variable Transmission (CVT), Special Editions include the Subaru Incline Start Assist feature, which can briefly hold the vehicle while the driver pulls away from a stop on a hill. New transmission logic for 2015 includes stepped shifting under heavy throttle conditions. A standard ECO gauge helps the driver to operate the vehicle as economically as possible. All-Weather Package (heated front seats, heated exterior mirrors and windshield wiper de-icer) is also included as standard.

The CVT continuously and smoothly adapts to performance demand, helping to keep the engine in its most efficient operating range. A 6-speed manual mode with steering wheel paddle shifters allows the driver to control the transmission via six pre-set ratios. The transmission also allows “second gear” starts in order to limit the likelihood of wheel spin on slippery surfaces.

The FB 2.0-liter Subaru BOXER engine uses aluminum for the cylinder block and heads. The long-stroke configuration (84 mm bore and 90 mm stroke) enhances torque across the engine speed range. A dual overhead-cam (DOHC) configuration features Dual Active Valve Control System (DAVCS) – variable valve control for both intake and exhaust valves – also optimizing torque delivery. The engine produces 148 hp at 6,200 rpm and 145 lb.-ft. of peak torque at 4,200 rpm. Electric power steering reduces draw on engine power and for 2015 features a quicker steering ratio for 2.8 turns lock to lock.

A 103.7-inch wheelbase yields impressive interior roominess in the Subaru XV Crosstrek, including 35.4 inches of rear seat legroom. With the standard 60/40 split rear seatbacks folded, this versatile five-door crossover provides a flat load floor and up to 51.9 cubic feet of carrying space. Three golf bags or a large baby stroller can be easily loaded.

The sporty instrument panel and 3-spoke steering wheel are augmented in all XV Crosstrek models by a multi-function display with a trip computer located in the center of the dashboard. Soft-touch materials for the dashboard, door trim and center console armrest provide a high-quality feel. Front seats are optimized for a rear-end collision and feature tilt-adjustable head restraints for comfort. Large door pockets can hold plastic drink bottles and maps. Numerous compartments located in and around the center console hold all manner of today's personal items, such as phones, USB drives and MP3 players.

Models equipped with the Lineartronic CVT feature the Active Torque Split version of Symmetrical AWD. An electronically managed continuously variable transfer clutch actively manages torque distribution based on acceleration, deceleration, and available traction. The Active Torque Split system automatically transfers more torque (up to 100 percent) to the wheels with the best grip should slippage occur.

Vehicle Dynamics Control (VDC) combines stability and traction control functions and integrates a rollover sensor. Traction control works to augment Symmetrical All-Wheel Drive functionality. A VDC “Off” switch is useful for driving out of slushy roads, deep snow or gravel. The “Off” position deactivates the system’s torque-reduction control, while the antilock and traction control remain active. Traction control functions as a second line of defense against wheel slip, after Symmetrical All-Wheel Drive. Traction control is not the means of torque distribution in a Subaru AWD system, as it is on some other all-wheel drive vehicles.

Click HERE to view Kupper Subaru's current inventory of 2014 and 2015 XV Crosstrek vehicles or visit us on Main in Mandan, ND. 
ALL SUBARU MODELS RECEIVE IIHS TOP SAFETY PICK (TSP) FOR 2015

ALL SUBARU MODELS RECEIVE IIHS TOP SAFETY PICK (TSP) FOR 2015

FIVE MODELS ALSO RATED TSP + BY INSTITUTE

Subaru of America, Inc. announced that all seven 2015 Subaru models; the Legacy, Outback, Forester, BRZ, WRX/STI, Impreza and XV Crosstrek, have earned 2015 Top Safety Pick awards from the Insurance Institute for Highway Safety (IIHS). Subaru is the only manufacturer with IIHS Top Safety Picks for all models for six years running (2010-2015).

Furthermore, five of the seven vehicles also earn 2015 Top Safety Pick+ status; Subaru Forester, Legacy, Outback, Impreza, and XV Crosstrek, when equipped with optional EyeSight® Driver Assist Technology. 

Top Safety Pick+ (TSP+) is the highest standard of safety the Institute can award and the 2015 Subaru Legacy, Outback, Forester, Impreza and XV Crosstrek were awarded the highest possible rating of “Superior” for front crash prevention. When equipped with the optional EyeSight, these five 2015 models also earned 6 of 6 points for front crash prevention. 

Impreza and XV Crosstrek are the only cars in the entire small car category to achieve the “Superior” rating. Beginning with model year 2015, the Impreza and XV Crosstrek joined the Legacy, Outback and Forester carlines in offering the award-winning EyeSight® Driver Assist Technology, which includes Adaptive Cruise Control, Pre-Collision Braking and Vehicle Lane Departure Warning. Subaru EyeSight was the first system ever to use only stereo camera technology to detect objects such as vehicles, pedestrians and cyclists. Since its U.S. debut in 2012, features available on this system have been highly praised.

“We are very pleased that the IIHS has recognized Subaru in their recent tests,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “Safety is a long-time hallmark of the Subaru brand and we are proud to have the IIHS’ 2015 Top Safety Pick endorsement for every vehicle in our line-up.”

To win 2015 Top Safety Pick, a vehicle must have “Good” ratings in all four tests of high-speed front and side crash tests, a rollover test, and evaluations of seat/head restraints for protection against neck injuries in rear impacts. In addition, “Good” or “Acceptable” performance in a small overlap front test introduced in 2012 is also required. The same level of performance in those tests, along with an “Advanced” or “Superior” rating for front crash prevention, is required for the higher accolade, 2015 Top Safety Pick+.

Visit Kupper Subaru in Mandan or view our award-winning lineup online at kupper-subaru.com. 
2015 SUBARU WRXĀ® 2.0-LITER TURBOCHARGED BOXER ENGINE NAMED TO WARD’S 10 BEST ENGINES LIST FOR 2015

2015 SUBARU WRX® 2.0-LITER TURBOCHARGED BOXER ENGINE NAMED TO WARD’S 10 BEST ENGINES LIST FOR 2015

- New 268-hp 2.0-liter direct-injection turbocharged BOXER engine
- 258 lb.-ft. peak torque from 2,000-5,200 rpm makes performance accessible
- Teamed to new 6-speed manual or new Sport Lineartronic™ transmission with manual mode

Subaru of America, Inc. has added yet another award to its expanding trophy case, with the 2015 WRX model’s 2.0-liter turbocharged /intercooled 4-cylinder BOXER engine named to the prestigious Ward’s 10 Best Engines list. Published by the respected automotive industry trade journal Ward’s, and watched closely by auto industry insiders and consumers alike, Ward’s 10 Best Engines is in its 21st year recognizing outstanding powertrain achievements in engineering, performance, drivability and efficiency.

The Subaru WRX, a global performance icon, was fully redesigned and re-engineered for 2015. The new-generation WRX debuted a new 268-horsepower 2.0-liter direct-injection turbo BOXER engine that’s teamed to a choice of the model’s first 6-speed manual transmission or a new, optional performance automatic transmission, the Sport Lineartronic® with manual mode. Each transmission is matched to a specific version of the brand’s renowned Symmetrical All-Wheel Drive. Thomas J. Doll, president and chief operating officer of Subaru of America said: “We are proud of the new engine’s performance and honored it has been recognized by Ward’s.”

The new WRX powertrain produces more power and torque from less displacement (2.0-liter vs. 2.5-liter in the previous model) and also yields higher fuel efficiency than the previous WRX (manual transmission). A stiffer, better handling chassis, a bold new wide-body sedan design and a roomier interior with upgraded cabin and new user technology make the 2015 WRX the most exhilarating ever. Active Torque Vectoring comes standard on all models.

Chosen from among a field of 37 powertrains evaluated by the Ward’s editors, the 2015 Subaru WRX engine takes its place on a list that also includes some of the world’s top sports and luxury cars. Notably, the naturally aspirated version of the Subaru FA Series 2.0-liter BOXER engine, which powers the BRZ sports car, was named a Ward’s 10 Best Engine winner for 2013.

"Subaru delivers a new rally-car hotshot, the compact WRX sedan, and the 2.0L turbocharged 4-cyl. BOXER under the hood makes it, as one editor says, the best yet. Some editors achieved an outstanding 28 mpg (8.4 L/100 km), and this engine pairs up perfectly with a 6-speed manual that makes rowing through gears a thrill. This fleet-footed boxer steps into the ring with fire in its eyes,” said Tom Murphy, Executive Editor of WardsAuto World digital magazine.

Visit us at Kupper Subaru on Main in Mandan or view our 2015 Subaru WRX inventory here.

2015 WRX Boxer Details
The new WRX 2.0-liter, 4-cylinder BOXER engine uses a combination of direct fuel injection, high compression (10.6:1), Subaru Dual Active Valve Control System (D-AVCS), a twin-scroll turbocharger and an intercooler to achieve outstanding performance and high efficiency. The engine produces 268 horsepower at 5,600 rpm using 15.9 psi turbo boost, with a broad torque curve that peaks at 258 lb.-ft. over a 2,000-5,200 rpm engine speed range. With its equal 86mm bore and 86mm stroke dimensions, the WRX engine revs to a thrilling 6,700-RPM redline (6,500 rpm with Sport Lineartronic transmission) and sounds exciting through the special performance-tuned exhaust system.
2015 SUBARU IMPREZA EARNS 2014 IIHS TOP SAFETY PICK+ AWARD

2015 SUBARU IMPREZA EARNS 2014 IIHS TOP SAFETY PICK+ AWARD

Subaru of America, Inc. announced yesterday that the Insurance Institute for Highway Safety (IIHS) has recognized the new 2015 Subaru Impreza as an IIHS 2014 TOP SAFETY PICK, and when equipped with the optional EyeSight® Driver Assist Technology, the model receives the IIHS 2014 TOP SAFETY PICK+ award.

The redesigned 2015 Impreza achieved the highest possible rating of ‘Good’ in the Institute’s crash-worthiness evaluations of front small overlap, front moderate overlap, side impact, roof crush and rear impact. The vehicle also received a ‘Superior’ rating in the Institute’s front crash avoidance testing.

Subaru has more 2014 IIHS Top Safety Pick awards than any other brand. Seven Subaru models, including the Legacy, Outback, Forester, BRZ, WRX/STI and XV Crosstrek (model year 2014), have earned 2014 safety awards from IIHS – three with TOP SAFETY PICK and four with TOP SAFETY PICK+ including its Impreza, Forester, Legacy and Outback models equipped with optional EyeSight. 

“The Institute’s findings demonstrate our dedication to providing our customers with the latest advancements in safety technology,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “We are proud of the 2014 TOP SAFETY PICK endorsement for every Subaru vehicle in our line-up and to be the only manufacturer with IIHS Top Safety Picks for all models for the last five years (2010-2014).”

Redesigned for 2015, the Impreza is available in 4-door and 5-door models and offers the highest fuel economy of any gasoline all-wheel drive car available in the U.S. Its EPA estimated ratings of up to 28 mpg city / 37 mpg highway and 31 mpg combined for models with the Lineartronic® continuously variable transmission (CVT) are comparable with front-wheel drive cars. Impreza sedan pricing begins at $18,195, while Impreza 5-door model pricing starts at $18,695. EyeSight Driver Assist Technology is available on the Impreza 2.0i Limited 4-door beginning at $25,090* and the 2.0i Sport Limited beginning at $26,885* (*excluding destination/delivery).

Visit Kupper Subaru in Mandan and test drive a 2015 Impreza today.

SUBARU LEGACY NAMED “BEST CAR TO BUY 2015” BY THE CAR CONNECTION

Subaru of America, Inc. today announced that The Car Connection has named the all-new 2015 Subaru Legacy as its “Best Car to Buy 2015.” Editors of the car review and research website applaud the sedan for its exterior design, spacious interior, fuel economy and safety features. 

Award winners are determined through the site’s unique 10-point numeric rating value that reflects the overall opinion of their automotive experts. The ratings incorporate scores given to each vehicle on sub-categories including safety, comfort and utility, fuel economy, performance, and styling. The Subaru Legacy was recognized as this year’s winner from a competitive field of 11 all new or fully redesigned nominees.

"We are very pleased that the all-new Legacy, which had its third consecutive best sales month ever in October, has earned ‘Best Car to Buy 2015’ in the midsize sedan segment,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “Our combination of all-wheel drive, safety, reliability and value is unmatched in the industry and we thank The Car Connection for their recognition of that.”

Speaking on the winning Subaru model, Bengt Halvorson, deputy editor for The Car Connection said, “The 2015 Subaru Legacy gets the award this year, and it’s the value factor, including standard all-wheel drive, that really nudges it ahead of every other contender.” Halvorson adds, “The Legacy’s safety credentials, with EyeSight, rival what’s offered in luxury cars with several times the sticker price.” 

The Subaru Legacy, completely re-designed for 2015, is available with both 4-cylinder and 6-cylinder BOXER engines. Legacy features improved fuel economy, all-wheel drive as standard, a much upgraded interior, sharper styling and the largest cabin in its class. It also features the award-winning Subaru EyeSight® Driver Assist Technology.

About The Car Connection

The Car Connection is the easiest place to research and shop for cars online. The site makes car research easy with its unique “TCC Rating,” a clear numeric rating value based on a 10-point scale that reflects the overall opinion of our automotive experts on any vehicle. 

SUBARU INVITES VISITORS TO TAKE ADVANTAGE OF “FEE-FREE DAY” AT NATIONAL PARKS

Free Entrance Day on September 27, 2014

Subaru of America, Inc., through its partnership with the National Park Foundation (NPF), the official charity of America’s national parks, is encouraging people across the country to take advantage of free entrance to all of America’s national parks during the upcoming “fee-free day” on September 27, 2014.

“Subaru is proud to support the work of the National Park Foundation,” said Alan Bethke, vice president of marketing, Subaru of America, Inc. “Many Subaru owners enjoy the outdoors and support environmental conservation and so we want to encourage more people to visit America’s national parks to fully experience the great outdoors.”

Subaru makes an excellent choice of vehicle for people driving off tarmac in places such as national parks. The National Park “fee-free day” comes as Subaru introduces the all-new 2015 Outback which is “Built to take you to the place you've never been”. With its all-wheel drive, ground clearance and rugged drive train, the Outback is the perfect vehicle for exploring America’s more than 400 national parks.

In addition to supporting the work of the NPF and celebrating fee-free entrance, Subaru will donate 2015 Outback vehicles for use at four of America’s national parks. The company, known for its commitment to community service, is also encouraging Subaru retailers across the country to volunteer at national parks to show their support for their local area. At a time when many national parks are strained by lack of resources and staff, volunteers provide an invaluable service and help ensure that these special places will continue to be cherished for generations to come.

Subaru has partnered with the National Park Foundation since 2013 and donated more than $1.4 million through its annual “Share the Love” campaign.

Check out North Dakota's National Parks & Minnesota's National Parks to visit the parks nearest you. 

For more information on the National Park Foundation and how to support and protect America’s national parks, please visit www.nationalparks.org.
SUBARU RELEASES ā€œFLAT OUT: THE FULL LAPā€

SUBARU RELEASES “FLAT OUT: THE FULL LAP”

  • FULL LAP IN CAR VIDEO OF ISLE OF MAN RECORD RUN
  • WALKAROUND VIDEO OF RECORD-SETTING 2015 WRX STI ALSO RELEASED


Subaru of America, Inc. has released “Flat Out: The Full Lap,” the in-car, full lap video of its record setting lap of the Isle of Man TT Course. Mark Higgins broke the lap record two weeks ago driving a new 2015 Subaru WRX STI on the treacherous 37-mile course with an average lap speed of 117.510 MPH and a time of 19 minutes and 15 seconds. A video walkaround of the record setting STI is also now on Subaru of America’s YouTube channel.

The new video is the full lap from the driver’s point of view. The lap also includes both car and driver telemetry as well as commentary by Mark Higgins. The new lap record breaks the previous record of 115.36 MPH that was set in 2011 in a 2011 WRX STI.

Follow this link to watch the videos:
http://youtu.be/t7gmbQ8KxM4
http://youtu.be/sNqNOC--7Pg 

The car Higgins drove is a stock U.S.-spec 2015 WRX STI, with the exception of an FIA-spec roll-cage, racing seat and harness, fire suppression system and modified springs and dampers to handle the sustained high speeds and changing conditions of the course. The Subaru WRX STI also featured Dunlop Direzza tires and a high decibel straight exhaust for crowd safety. The speed limiter was also removed from the car.

In his previous attempt on the course, Higgins created one of the most memorable race videos when he had a self-described “moment” at the bottom of Bray Hill at 150 MPH. The video has received almost 4 million views. After setting the record Higgins stated, "Setting the record was both the most exhilarating and the most frightening thing I have ever done." 
SUBARU RELEASES VIDEO OF ISLE OF MAN TT COURSE RECORD LAP IN THE NEW 2015 WRX STI

SUBARU RELEASES VIDEO OF ISLE OF MAN TT COURSE RECORD LAP IN THE NEW 2015 WRX STI


Subaru of America, Inc. has released the first video from its record setting lap of the Isle of Man TT Course. Mark Higgins broke the lap record two weeks ago driving a new 2015 Subaru WRX STI on the treacherous 37-mile course with an average lap speed of 117.510 MPH and a time of 19 minutes and 15 seconds. 

This new lap record breaks the previous record of 115.36 MPH that was set in 2011 in a 2011 WRX STI. The run was completed in a U.S.-spec 2015 Subaru WRX STI. 

“Watching the new video provides an insight into what it is like to drive this course flat out,” said Mark Higgins. “The build up to the lap is very intense and it is a fight the whole way around. I learn more every lap I take. The final run I was able to do a much cleaner lap. Just an amazing experience and I hope everyone enjoys the video.”

The video can be found on Subaru of America’s YouTube channel at http://youtu.be/scHb4TD5160. A new video was released yesterday, showing a full, unedited in-car driver point of view of the entire record lap with commentary.

The car Higgins drove is a stock U.S.-spec 2015 WRX STI, with the exception of an FIA-spec roll-cage, racing seat and harness, fire suppression system and modified springs and dampers to handle the sustained high speeds and changing conditions of the course. The Subaru WRX STI also featured Dunlop Direzza tires and a high decibel straight exhaust for crowd safety. The speed limiter was also removed from the car. 

The event, which has been comprehensively risk assessed by both Subaru and the ACU, including consultation with all relevant parties, took place under full, closed road race conditions.

In his previous attempt on the course, Higgins created one of the most memorable race videos when he had a self-described “moment” at the bottom of Bray Hill at 150 MPH. The video has received almost 4 million views. After setting the record Higgins stated, "Setting the record was both the most exhilarating and the most frightening thing I have ever done." 
Subaru Announces Pricing on All-New 2015 Legacy Models

Subaru Announces Pricing on All-New 2015 Legacy Models

• Well-equipped 2.5i models begin at $21,695
• 3.6R Limited models offer High Torque CVT starting at $29,595
• Roomiest Legacy ever with largest passenger cabin in the midsize segment
• Higher level of comfort, quiet and refinement
• New safety and infotainment technology


Subaru of America, Inc. today announced pricing on the all-new 2015 Subaru Legacy models. The Legacy has been completely redesigned and offers a compelling blend of standout design, interior refinement, safety technology and higher fuel efficiency.


The 2015 Subaru Legacy 2.5i comes standard with Lineartronic Continuously Variable Transmission (CVT) with manual mode and paddle shift control switches and Subaru Symmetrical All-Wheel Drive with a starting price of $21,695. This is less than a 2-percent cost increase compared to the outgoing model and the 2015 model comes with additional standard equipment and safety features. The 2.5 liter Boxer engine has increased to 175 horsepower and delivers impressive fuel economy of 26 city/36 highway MPG. Active Torque Vectoring, an enhancement of the Vehicle Dynamics Control (VDC) stability and traction control system contributes to more neutral cornering is now standard on all Legacy trim levels. The Active Grille Shutter system that helps to improve fuel economy by reducing wind resistance is standard on 4-cylinder models.






Active and passive safety features have been increased for the new Legacy with the inclusion of driver and front passenger seat cushion airbags designed to retain the occupant’s seating position and hold the occupant in place in an accident. LED clearance lights and tail light elements, a Welcome Lighting feature is also new on all trim levels.

Notably, the Legacy 2.5i also includes an improved Infotainment System that includes a 6.2” single-touch gesture and high resolution display, Subaru STARLINK, AM/FM Stereo HD Radio with single-disc
CD Player, Aha and Pandora, Bluetooth audio-streaming and hands-free phone connectivity, Radio Broadcast Data System (RBDS), iPod Control and iTunes Tagging capabilities, USB Port, Auxiliary Input Jack, 4-speakers, and a Rear Glass Audio Antenna.

The 2015 Legacy 2.5i Premium has an MSRP of $23,495 – only $200 more (less than 1%) than the comparable outgoing model. The Premium trim level adds All-Weather Package, Dual Zone Automatic Climate Control System, 10-way power driver’s seat, leather-wrapped steering wheel and shift handle, and an illuminated overhead console and front door pull handles.

An upgraded Infotainment System includes a 7” multi-touch gesture and high resolution display, Bluetooth hands-free SMS text messaging connectivity, SiriusXM Satellite Radio (available with a subscription), dual USB ports, 6-speakers, roof mounted satellite radio, and a vehicle information display. 
A moonroof package can be added to the 2.5i Premium for $1,195 and includes a power moonroof and auto-dimming rear view compass mirror with Homelink. Navigation can be added with the Power Moonroof Package for only an additional $500 ($1,695 in total). The Navigation System adds SiriumXM NavTraffic and NavWeather with a subscription, map information via an updatable SD card, and improved navigation voice-activated controls.

The Legacy 2.5i Premium offers the industry’s leading driver assist technology, Subaru Eyesight®, and also adds Blind Spot Detection (BSD) with Lane Change Assist (LCA.) It uses radar detection to assist the driver by detecting vehicles on either side of the vehicle that may be in the driver’s blind spots and Rear Cross Traffic Alert (RCTA) notifies the driver when in reverse of a possible collision danger if a vehicle is detected approaching from a perpendicular angle. Steering Responsive Fog Lights are added to all Eyesight- equipped models and provide increased visibility in the direction of a turn. All of these industry-leading safety features are included together as an option package for only $1,195.

The Legacy 2.5i Premium is available with three option packages (Moonroof Package, Navigation, EyeSight/SRVD Safety Package) bundled together for $2,890.
The Legacy 2.5i Limited provides an impressive list of features and content at a starting MSRP of $26,495. The Limited adds Perforated Leather-Trimmed Upholstery, stylish 18-inch Alloy Wheels, Harman/Kardon® Surround 12-speaker system and 576-watt Amplifier, 10-way power driver’s seat with two-position memory, dual-mode heated rear seat backs and cushions, Subaru Rear Vehicle Detection System, exterior mirrors with integrated turn signals, fog lights, woodgrain-pattern accent trim, and center console rear A/C outlets. 

Option Packages for the 2.5i Limited include the Moonroof Package, Keyless Access & Push-Button Start, and Navigation that are available individually or bundled for $2,195.
EyeSight can be added to this group for $795 ($2,990 total package MSRP). These packages are also available on the Legacy 3.6R Limited. 


The flagship of the sedan line-up, the Legacy 3.6R Limited, has a starting MSRP of $29,595. It now includes a new, High-Torque Continuously Variable Transmission for the 256-horsepower 3.6 liter, 6-cylinder Boxer engine that improves its estimated gas mileage to 20 city/29 highway/23 combined MPG. HID low beam headlights with automatic height adjustment control, dual/stainless tips exhaust are also standard on the 3.6R Limited. 


The new Legacy is built at Subaru of Indiana Automotive (SIA). SIA this year celebrates ten years as a Zero Landfill Facility and continues to be the only U.S. automotive plant designated as a Backyard Wildlife Habitat by the National Wildlife Federation.


2015 Legacy models will arrive into dealerships this summer.



2015 SUBARU LEGACY
Model/Trim
Transmission
MSRP
MSRP + destination and delivery
2.5i
CVT
$21,695
$22,490
2.5i Premium
CVT
$23,495
$24,290
2.5i Limited
CVT
$26,495
$27,290
3.6R Limited
CVT
$29,595
$30,390
2015 SUBARU LEGACY OPTION PACKAGES
Moonroof Package
$1,195
Moonroof Package + Navigation System
$1,695
EyeSight + Blind Spot Detection & Rear Cross Traffic Alert
$1,195
Moonroof Package + Navigation System + EyeSight +Blind Spot Detection & Rear Cross Traffic Alert
$2,890
Moonroof Package +Keyless Access & Start + Navigation System
$2,195
Moonroof Pkg + Keyless Access & Start + Navigation System + EyeSight
$2,990
Destination & Delivery is $795 and may vary in the following states: CT, HI, MA, ME, NH, NJ, NY, RI and VT. D&D is $945 for dealers in Alaska. Partial Zero Emission Vehicles (PZEV) on 2.5i models adds $300.